With Impressive Reach in Schools, ClassDojo Seeks to Expand Through Monetizing

For more than five years ClassDojo has found it’s way into actual classrooms throughout the world. The collection of apps and supplemental materialhave become commonplace in more than two-thirds of US schools, and now the company is seeking ways to capitalize on that success.


ClassDojo’s app rocketed to its position of popularity by taking aspects of social media sites and services, allowing teachers to reward students’ conduct through stars and take snippets of their daily school lives that could then be shared with their parents. And that open channel of communication between parents and teachers has made it a perfect fit for personal application. Without placing a demand on school resources, which typically are lacking around the US, teachers and parents can access the app from their mobile devices and engage in parent-teacher conferences as they are most needed.


With the level of comfort users now have with the app, ClassDojo is exploring its monetizing options. The company is looking to compliment their app and attach their brand to educational materials that may undersell legacy media servicing schools.


According to Liam Don, co-founder and Chief Technology Officer of ClassDojo, video and software schools purchase run them hundreds of thousands of dollars to receive physical materials. By simply removing that requirement, and moving educational materials to digital platforms, ClassDojo can reduce the cost of similar products by wide margins.


In a partnership with Stanford University, ClassDojo produced a series of videos that have already been seen by 15 million students. Following this success, Harvard University joined in on the venture to produce a second set of videos. The plan is for ClassDojo to begin releasing these materials on a regular basis, providing students with new content weekly.


ClassDojo seems to have a handle on how it will increase profits through revenue, but the company is in no rush to get there. Both founders and investors say that they’re committed supporting their users with the content that made them so receptive to the app in the first place.


About ClassDojo:


Founded by Sam Chaundhary and Liam Don, ClassDojo has provided schools and parents communications tools since 2011. It has made communication between parents and teachers throughout the school year.


With five years of operation, ClassDojo has raised more than $31 million dollars in funding. Following its notoriety in the US, the company has gone international with its app and supplemental materials, presenting their brand in several languages.


Talk Fusion Is Going To Do Even More in 2017

In any line of work, people need to self assess themselves and they need to look for ways to improve. That is what Talk Fusion has always done and it is a big reason why they have won two awards in 2016 from the Technology Marketing Corporation. The most recent award was for the 2016 Communications Solutions Product of The Year Award. This award is only handed out to products that are improving in voice, data, and chat. Talk Fusion is always improving. It is a team effort and everyone works as one to make sure it is run the way it is supposed to be run without any glitches.


The wonderful and amazing thing about Bob Reina is how humble he has remained throughout all of this success. They often say that the hardest thing for someone to do is to handle success. People can handle adversity, but how do they handle success? Does it go to their head? Do they become too big for their britches? For Bob Reina, it has inspired him to help others, look out for others, and be there for others. If there is ever a chance to do something good for someone, he is going to do it. Right now, he is offering his employees the chance to give out Talk Fusion to a charity of their choosing.


In addition to this, he is known for his wonderful work with the Tampa Bay Humane Society, where he made a record-breaking donation. This is in addition to the product of Talk Fusion with its video newsletters, video emails, video conferences, and video chats. All of this is for the people that are looking to do something more with their lives. They are sick and tired of the status quo. They need and want more.


They have a lot of great ideas swirling around in their brains and they want to put them to good use. They want to show the world that they are more than what they have done so far, and they have more to give. They want to do something that is gratifying to them.