Alexandre Gama is best known today as one of Brazil’s most influential businesspeople, as well as the founder of Neogama, a highly successful advertising agency hailing from Mr. Gama’s birthplace of Rio de Janeiro. Neogama has found itself on the receiving end of numerous awards, just like its founder Alexandre Gama, among the likes of “Agency of the Year” Caboré award, 2003 winner of 2 Golden Lions in 2 separate fields of voting, and the most rapidly upsizing organization in the entire country of Brazil from its inception in 1999 to 2002.
Not considering his eponymous agency, Mr. Gama has received awards from the Propaganda Professionals Association in Brazil, an individual Caboré award for “Entrepreneur of the Year in Communications,” and being ranked in the top 10 leaders in communications.
Mr. Gama came from humble beginnings, having spent consecutive years studying at the Armando Alvares Penteado Foundation, earning a basic degree in Advertising and Communications. He found employment as a content creator and copywriter at Ogilvy & Mather in 1982, moving to DM9 more than eight years later, where he maintained the title of creative director. Mr. Gama then served as the CEO and CCO of Y&R for four years, then founded Neogama. The rest is history.